Dräger is a leading international company in the fields of medical and safety technology. Founded in Lübeck in 1889. Dräger MEA approached us to create design and branding for a Innovations Roadshow that would travel through the Middle East regions.
DRÄGER MEA
Working closely with the production houses in the UK and Middle East and the customer we provided a themed design that could be used not only on a mobile show truck to a small digital email banner. The overall design needed to be futuristic and showcases individual regions. We created outlines of city and regions and using effects we produced a futuristic glow and a background of light to represent information and technology, this is bursting into the foreground creating a futuristic localised campaign image.
Deliverables:
- Brand Concepts
- Print Literature Design
- Large Format Design
- Digital Design
- Project Management
The Safety Roadshow is currently ongoing and the feedback and response has been fantastic for the Dräger MEA team.
